Online casino growth pushes Denmark gambling revenue up in July

Gambling revenue in Denmark increased 12.8% year-on-year to DKK634 million ($99 million) in July, driven by growth within the country’s online casino market.

Revenue was comfortably higher than the DKK562 million reported in July last year. Figures from regulator Spillemyndigheden showed this return also surpassed June this year by 8.4%.

Breaking down the monthly performance, online casino drew the most revenue in July at DKK349 million. This was 20.5% more than in the same month last year.

Online slots were by far the biggest draw for users, generating DKK291.7 million in revenue. Blackjack followed with DKK22.2 million, then roulette with DKK16.8 million, with other revenue split across bingo, poker and other games.

Meanwhile, sports betting bounced back from two consecutive months of decline to post DKK159 million in revenue, beating last year by 6.0%. Some DKK114.5 million came from mobile betting, DKK28.1 million from desktop computers and DK16.8 million from retail locations.

Steady month for land-based gambling in Denmark

On the subject of land-based activity, physical slot machine revenue amounted to DKK90 million. This was only marginally lower than last year’s DKK92 million haul.

Spillemyndigheden said 80.1% of all slot machine revenue came from terminals located in gambling halls. The remaining 19.9% came from machines placed inside restaurants.

Elsewhere, land-based casino revenue increased 18.8% year-on-year to DK33 million. The remaining DKK2 million came from land-based bingo activities.

Self-exclusion rates edge up during August

In terms of self-exclusion, the regulator said that, by the end of August, 62,577 people had signed up with the country’s ROFUS scheme. This would suggest that around 170 players opted to self-exclude during the month.

Of those who have registered with ROFUS, 65.0% have opted for permanent exclusion from gambling. Men account for 78.2% of all sign-ups, compared to women at 21.3%.