BlueOcean Gaming introduces its Business Development Department

The company welcomes George Wadsworth as Director of Business Development and Hellie Honney as Business Development Manager.

Press release.- BlueOcean Gaming has announced the creation of its new Business Development Department as part of its continued growth and strategic expansion. As part of this initiative, the company has appointed two seasoned industry professionals to lead the new department: George Wadsworth as Director of Business Development and Hellie Honney as Business Development Manager.

Their primary focus will be to maintain and strengthen provider relationships, identify new growth opportunities, support key promotional initiatives, contribute strategic insights to product enhancements, and explore new collaboration opportunities. “With their extensive knowledge of the igaming industry, we are confident they form the ideal team to elevate our commercial partnerships and long-term strategy,” said the company.

George Wadsworth joins BlueOcean Gaming with extensive experience from leading industry organisations such as Betsson and Soft2Bet. Throughout his career, he has managed major casino portfolios, overseen global brands, led commercial initiatives, and coordinated provider relationships across multiple markets.

Hellie Honney brings a strong background in account management, provider relations, and partnership development, shaped by her experience at AvatarUX and Soft2Bet. Her career spans both startup and corporate environments, with a consistent focus on building sustainable and mutually beneficial commercial relationships.

The appointment of George and Hellie underscores BlueOcean Gaming’s commitment to investing in talent and reinforcing its commercial capabilities. Their industry knowledge, professional networks, and shared vision for collaboration are set to contribute significantly to the company’s continued expansion. “We are delighted to welcome them to the BlueOcean Gaming family and look forward to the exciting opportunities ahead,” said the company.

BlueOcean Gaming will showcase its team and latest developments at ICE Barcelona 2026, Stand 2C40.